How we helped a leading Geomarketing agency build advanced reporting.

GeoMedia Datorama Implementation

The Results

GeoMedia is able to better service their clients and provide key insights to ultimately improve campaign performance

The Challenge

GeoMedia wanted to advance their current reporting infrastructure and automate them to realize efficiencies and gain better insights into campaign targeting and performance across channels.

The Solution

We harmonized data across social, ad networks, and internal data sources to allow geographic, product and store views in developing detailed dashboards. These visualizations surfaced new insights into Facebook product carousel ad performance as well as Google display and video ads across planned targets in order to enable proactive optimization of spend.

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